(See our roundup of OTC hearing aid brands here.)Īs you probably already know if you’ve shopped for hearing aids, insurance for these devices is often spotty, and some insurers-including Medicare-offer no coverage at all. That also might drive some consumers to try out over-the-counter hearing aids instead, now that they are available. Value is an important factor to consider, because it is the strongest predictor of members’ overall satisfaction with their hearing aids.

Still, our survey revealed a few good alternatives: Phillips and Rexton also received high marks for value, but all other brands got average to low scores. That’s unfortunate for consumers, since Costco’s Kirkland brand was the only brand to receive top marks from members for value, which we defined as satisfaction with a hearing aid’s performance vs. As it has in previous surveys, Costco’s in-house brand of hearing aids, Kirkland, landed at the top of the ratings, with an Overall Satisfaction score of 78 (out of 100), followed closely by the Phillips, Oticon, and Phonak brands, all at 75.Ĭostco discontinued sales of Kirkland brand hearing aids after the survey was fielded, and these aren’t available to consumers any longer. More than 6 in 10 members said they were completely or very satisfied with their hearing aids.īut the survey reveals some differences from brand to brand.

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